Friday, September 19, 2008

FTSE to Promote Korea to 'Developed Market'

It's official.  As reported in the Chosun Ilbo online English edition, the Korean stock market is to be promoted to "developed" from "advanced emerging" status by the Financial Times Stock Exchange index.  The FTSE is used by many European investors, and the promotion would help the country draw more foreign investment and raise stock and bond prices, which have been notoriously undervalued. Korea thus joins 24 "developed" markets.  My reaction in part:  better late than never.  Another part of my reaction:  national image, or the brand image and brand value of a nation are extremely important in this information era.  This cannot help but enhance South Korea's national image.

No comments:

Post a Comment